Georgia State University — CETLOE
Digital Design · Motion Graphics · Print Collateral · Educational Media
Motion Graphics & Template Systems
I design reusable motion graphic templates for CETLOE’s digital communications, creating flexible systems that allow content to be updated while maintaining a consistent visual identity. Each template establishes a cohesive approach to typography, animation, pacing, and graphic elements while remaining adaptable for future messaging and initiatives.
Course Banners.
I collaborate with CETLOE instructional designers to develop visual identities and digital banner systems for faculty-focused courses and learning experiences. Each set is designed around the course’s subject matter, audience, and instructional goals, translating educational content into a distinct and engaging visual direction.
The banners are designed as cohesive sets for use throughout the course experience, maintaining consistency across modules and digital touchpoints while working within Georgia State University and CETLOE’s broader visual standards.
Educational Content & Information Design
Working alongside instructional designers and faculty, I transformed existing course content and complex diagrams originally created in PowerPoint into a more intuitive and visually engaging learning experience. The original material was reorganized and redesigned as three cohesive digital publications, with an emphasis on improving visual hierarchy, clarifying relationships between concepts, and making the information easier for students to understand.
The final designs were developed as accessible digital PDFs and adapted into HTML-based content embedded directly within the online course, creating a more engaging and effective alternative to the original instructional materials.
TeachFest
Brand Identity · Event Design · Campaign Design · Visual Systems
Role
Lead Designer / Multimedia Specialist
Year
2026
Scope
Creative Direction, Brand Identity, Visual Systems, Event Collateral, Digital Design, Print Design, Brand Guidelines
Overview
Brand identity and event campaign developed for TeachFest, a Georgia State University CETLOE initiative. As the lead designer, I established the visual direction and developed the supporting brand system across digital and print applications, creating a cohesive identity that could extend throughout the event experience.
The Challenge
TeachFest required a distinct and energetic visual identity that could stand apart as an event brand while remaining connected to CETLOE and Georgia State University. The system also needed to accommodate a large amount of event and educational content across formats ranging from promotional graphics to detailed schedules and printed materials.
The Solution
I developed a flexible visual system centered around expressive typography, a vibrant color palette, custom graphic elements, and a recognizable layered background treatment. The system was designed to create a playful, energetic event identity while maintaining enough structure and consistency to support information-heavy applications.
Brand Application
The TeachFest identity was implemented across the full event campaign, including promotional graphics, digital communications, event schedules, flyers, signage, presentation materials, and supporting collateral. I also developed brand guidelines defining typography, color, graphic elements, backgrounds, and application standards to support consistent use of the identity across future materials.
Brand Book Highlights.
